💜 12 million steps, one meaningful purpose: helping Aeta families build a brighter future. Through its PURPLE Walk Challenge, EastWest Ageas turned employee fitness goals into community support for over 70 Aeta families in Sitio Tarukan, Tarlac.
More than 100 children received school supplies, footwear, hygiene essentials, and nutrition supplements, while the community also received solar lights. A reminder that small steps can make a big difference! 👣
Are you making the right choices for the life you want?
As the Ber months get us thinking about money, goals, and the future, EastWest Ageas’ new PURPLE Report reveals how Filipinos are becoming more intentional about their spending and priorities.
But here’s the interesting part: it all starts with five simple questions. 👀
What are they, and how can they help you rethink your own choices? Read the full article in the comments. 👇
EastWest Ageas earns another major recognition for its storytelling. The company received an Award of Excellence at the 22nd Philippine Quill Awards for its #FYP: For Your PURPLE brand campaign.
The six-episode short-form series follows Filipino dreamers and doers as they navigate relatable challenges, from balancing passion and practicality to prioritizing self-care and finding support from loved ones. The campaign also helped boost EastWest Ageas’ brand health score from 12% to 22% in 2025.
EastWest Ageas is putting its people in the spotlight. The insurer has earned Gold and Silver honors at the HR Excellence Awards 2026, marking its third consecutive year of recognition.
Looking for a workplace that truly values its people?
EastWest Ageas has once again been recognized as a Great Place To Work®, earning the certification for the second straight year after receiving an impressive 85% employee satisfaction rating.
The insurer credits its people-first culture, flexible work setup, and career development programs for the recognition. It's also expanding its team, making this good news for professionals looking for their next career move.
In an industry where trust and customer experience matter most, insurance company EastWest Ageas is betting on experience. The company has appointed veteran insurance executive Judith Baliton as its new Chief Operating Officer, bringing over four decades of expertise in underwriting, claims, operations, and customer service.
For policyholders, this leadership move could mean faster, more efficient services and a stronger focus on improving the overall customer experience. With Judith Baliton at the helm of operations, EastWest Ageas aims to strengthen how it serves Filipinos while helping more families secure their financial future.
For many Filipinos, financial security remains the foundation of their biggest life goals, whether it's protecting their family, preparing for medical emergencies, or building a more stable future. As rising living costs continue to challenge household budgets, EastWest Ageas is encouraging smarter financial planning through solutions designed to help Filipinos stay prepared for life's uncertainties while keeping their long-term dreams within reach.
Many Filipinos believe they are financially prepared until a medical emergency suddenly wipes out their savings. According to EastWest Ageas’ latest PURPLE Report, most Filipinos only have around ₱50,000 in emergency funds, an amount that may not even be enough for one major hospitalization. As inflation continues to drive up daily expenses, more families are struggling to balance present needs with long-term financial security.
To help address this growing concern, EastWest Ageas is expanding its reach nationwide while making insurance and financial planning more accessible for everyday Filipinos.
 |
| (L-R) Chief Distribution and Marketing Officer Greg Martin, EastWest Ageas President and CEO Sjoerd Smeets, Product Management Head Jessa Cuaresma, and Marketing Strategy Head Paul Jason Jaud |
Small and medium enterprises continue to power the Philippine economy, creating jobs and driving local innovation. But staying competitive in 2026 means adapting to new consumer behaviors, digital trends, and smarter financial strategies.
From strengthening your online presence to building the right partnerships, there are practical ways entrepreneurs can sustain growth this year. Here are five key tips that can help SMEs stay resilient and scale with confidence—with support from partners like EastWest Ageas.
EastWest Ageas kicked off 2026 with a strong showing at the 61st ANVIL Awards, taking home four trophies including two Gold and two Silver honors. The wins highlight the insurer’s growing impact in brand building, employee engagement, and purpose-driven communication in a highly competitive industry.
From boosting brand awareness through its “For Your PURPLE” campaign to empowering employees with its AI-driven PURPLE AI Toolkit, EastWest Ageas continues to show how creativity, technology, and purpose can come together to deliver meaningful results for both customers and teams.
A new study by EastWest Ageas reveals that while 82% of Filipinos strive for income security and 81% prioritize health, many face challenges with rising costs and stagnant wages.
To empower Filipinos to stay protected while pursuing their life goals, EastWest Ageas has launched the Dream Builder Plan—offering guaranteed cash payouts, long-term financial protection, and peace of mind for you and your family.
Whether it’s your child’s education, retirement savings, or building your legacy, Dream Builder is here to make it possible.
👏 Another milestone for EastWest Ageas! 💜
The fast-rising insurer has just earned a Bronze award at the 2025 HR Excellence Awards Philippines under the Addressing Urban Workforce Challenges category, its second consecutive win after last year’s recognition in Learning and Development.
Through its Hybrid Workplace Program, EastWest Ageas continues to show that listening to employees and adapting to their needs leads to a thriving workplace culture. From flexible work setups to enhanced office spaces, the company is building an environment where people can grow both professionally and personally.
Stay up to date on the latest technology news, trends, gaming, promos, and more... We blog what matters. /// Benteuno.com
.jpeg)
