The City of Pines bloomed with even more color and excitement as Jollibee joined the celebrations at the 2026 Panagbenga Festival in Baguio. From a spectacular floral float to campus surprises and special in-store promos, the beloved fast food brand added extra cheer to one of the country’s most anticipated flower festivals.
Festivalgoers and students alike enjoyed joyful moments throughout the celebration. Whether it was seeing the creative float inspired by Cordilleran artistry, receiving surprise treats on campus, or enjoying exclusive Chickenjoy promos in stores, Jollibee helped make the Panagbenga experience even more memorable for locals and visitors.
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