10 years of beauty, courage, and breaking barriers!
Miss Possibilities Foundation celebrates a decade of empowering young women with special needs through the Miss Possibilities Pageant—Asia’s first of its kind! 💖✨
Congrats to Ms. Cy Cabana, this year’s crowned queen who proves that true beauty shines from within. 🌟
Don't miss the Celebrity Fashion Walk and inspiring campaigns that push for inclusion, awareness, and empowerment! 💫
Let’s build a more accepting world, together. 💙
In line with its mission to uplift the lives of Filipinos, Globe has launched an innovative way to engage its customers in its mission of doing good.
GoGIVE is an innovative feature within the GlobeOne app that enables Globe Prepaid users to support causes they deeply care about by using mobile data.
SM Southmall came alive as SM Cares and the Down Syndrome Association of the Philippines, Inc. (DSAPI) hosted the second edition of Happy Talk: Usapang Down Syndrome 2025. The event gathered over 600 participants, including government officials, educators, therapists, and community stakeholders, to raise awareness and create safer, more inclusive spaces for individuals with Down syndrome.
In the wake of super typhoon Kristine, MOONTON Cares, the philanthropic arm of international gaming developer and publisher MOONTON Games, has partnered with reputable non-governmental organizations (NGO) ABS-CBN Foundation and Operation Compassion Philippines Inc. to launch a humanitarian drive aimed at supporting Filipino families affected by the typhoon.
Coca-Cola Beverages Philippines Inc. (CCBPI), the bottling arm of Coca-Cola in the Philippines, partnered with the Department of Environment and Natural Resources (DENR) to collect coastal debris for the International Coastal Cleanup (ICC) held on September 21, 2024.
Coca-Cola Beverages Philippines, Inc. kicks off partnership with Metropolitan Manila Development Authority (MMDA) for clear PET bottle collection within select Metro Manila barangays
Did you know that Caltex has partnered with the non-profit organization Aktor, which includes Filipino actors and actresses like Dingdong Dantes and Iza Calzado? This partnership aims to support the advocacy of Aktor members by providing them with SavePlus cards to use at Caltex stations for their fuel needs. It also allows them to get more exclusive offers and reward points whenever they use it.
Spreading the true spirit and positive vibes of volunteerism, nonprofit I am MAD (Making A Difference) Volunteers Inc. launched its newest campaign catchphrase “Love the Volunteer Vibes” at its annual volunteer reunion and 14th anniversary celebration held recently in Davao City.
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| LOVE THE VOLUNTEER VIBES. I am MAD volunteers in their themed shirts and crochet heart corsage at Davao Bamboo Sanctuary and Ecological Park. |
Dubbed as ‘MAD Meet,’ this year’s gathering of volunteers took a major leap as it was held for the first time in Mindanao, at the serene Bamboo Sanctuary and Ecological Park—the event’s venue partner.
“Hosting this year’s MAD Meet in Davao marks one of our organization’s greatest achievements, as it breaks away from our traditional Luzon-based gatherings since the inception of the annual reunion of volunteers,” said Big Jay Lagang, MAD Meet Davao convenor and Chief of Volunteers for Countryside Operations of I am MAD.
Under its new banner, “Love the Volunteer Vibes: I am MAD to the 14th Power,” the organization hopes to express an amplified level of positivity and enthusiasm associated with engaging in volunteer work.
Furthermore, the latest theme is also in support of the country’s “Love the Philippines” campaign as it has been a trademark of I am MAD to visit local tourist spots after each outreach program. This year, I am MAD is set to conduct its flagship program MAD Camp in at least 12 schools across different provinces and explore seven tourist destinations for its MADventure initiative.
Lagang, a dedicated member of I am MAD for nearly a decade and presently serving as a news anchor/reporter at People's Television Network (PTV) Davao, expresses hope that both existing members and newcomers will wholeheartedly embrace and embody the spirit of “Love the Volunteer Vibes” that this kind of event fosters.
Meanwhile, aside from unveiling its latest campaign and plans for 2024, the two-day reunion also highlighted the organization’s accomplishments in 2023, including its 11 MAD Camps around the Philippines, MAD Talks Padayon—a volunteerism and mental health forum, MADx—an employee engagement program for corporate partners, and its newest social enterprise—MADventure, among others.
Through these accomplishments that reflect the organization’s commitment to helping and inspiring young people to be a part of nation-building, I am MAD was likewise recognized by the Department of Education as one of its “MATATAG” Agenda partners.
Filled by the serene ambiance of bamboo-inspired architecture seamlessly blending with the lush surroundings at Bamboo Sanctuary and Ecological Park, the evening culminated with volunteers radiantly adorned in earth tone outfits during “Star MADgic Night: Gawad I am MAD.” This event celebrated and honored the dedicated volunteers who contributed to the successful conduct of I am MAD programs, initiatives, and engagements throughout 2023.
Some of the special awardees and raffle winners received gift certificates and other tokens courtesy of its sponsors — Power Mac Center, The Loop, Alaska Milk Corporation, Wino Travel Services, WinoPay, Mik Dizon & Alex Garrow, Meat Outlet, The DaÄŸlÃ’s Creations, ENGR MD HUB, and The New Channel.
MAD Meet Davao 2024 was also supported by Hacienda Torrentira Agri-Tourism Park, Apo ni Lola Durian Delicacies, OK Custom Gifts, Love Eunicrafts, CID Communication together with its local media partners — SunStar Davao, Mindanao Times, and PTV News Mindanao.
To invite more volunteers and join its call to “Love the Volunteer Vibes,” the MADmates (volunteers) also shot a call-for-volunteers music video to entice more young people and professionals alike to engage with I am MAD and its advocacies.
I am MAD is encouraging everyone to be part of its upcoming MAD Camp volunteer opportunities this year in the following areas: Davao Occidental, Dinagat Islands, Romblon, Southern Leyte, Davao del Norte, Iloilo, Aurora, Oriental Mindoro, Palawan, Cebu, Bataan, and Rizal. Pre-register through bit.ly/MADcamp2024reg.
Recognized by the Ten Accomplished Youth Organizations (TAYO) Awards Foundation, MAD Camp is the organization’s flagship outreach program that spans three days. Volunteers gather to facilitate values formation activities aligned with the Department of Education’s core advocacies and to engage school children aged 10-12 in tasks aimed at promoting positive Filipino traits.The group typically stays at the beneficiary school for the duration of the camp, with the final day reserved for local community immersion and exploration.
Every MAD Camp is supported by a fundraiser called BIDA Eskwela (Bigay Ayuda para sa Eskwela) in which funds collected will be used to provide each student-participant a “Bag of Dreams” with school supplies and other tokens. This year, the organization is pushing for the “Piso mula sa Puso para sa Pangarap ko” theme that aims to secure donations for as little as one peso. With such a small amount, I am MAD believes the collective efforts of everyone will make a big difference. Donations can be made through bit.ly/bidadonate.
For updates, partnerships, and volunteer opportunities, follow and message I am MAD on Facebook - fb.com/IamMakingADifference or send an email to iammadph@gmail.com.
What a time for the skateboarding community in Pasay! JCI Manila, has joined forces with the local government of Pasay City and One Manila Organization to spearhead the groundbreaking event for the city’s first ever skate park at Barangay 143 Linear Ecopark.
A beautiful cooperation unfolds as Hong Kong Disneyland teams up with Make-A-Wish and treated critically sick children to the whimsical joys of a 'Summer Snow Day' at the captivating new World of Frozen. Continue reading to immerse yourself in a story of hope, joy, and the magic that unites us all.
Cerebro, an edtech company, is currently focused on reaching a new milestone of signatures for their petition aimed at improving the working conditions and resources available to Filipino teachers. In the spirit of empowerment and support, Cerebro encourages the public to join their advocacy for educators' well-being.
EastWest, as part of its corporate social responsibility program, is thrilled to announce the return of the Magenta Race, timed perfectly to coincide with Breast Cancer Awareness Month. The event is in partnership with the Kasuso Foundation, following up last year's initiative that showcased the caring side of EastWestbankers nationwide.
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The Magenta Race is designed not only as a tribute to breast cancer warriors and survivors but also as a proactive step to spread awareness, promote early detection, and unite in solidarity against this pervasive disease. As with the previous year, the race will be a delightful mix of walk/run and bike categories, allowing participants of all fitness levels to partake, celebrate life, and contribute to a noble cause.
"We believe in making a difference beyond banking. Supporting initiatives that uplift the community is deeply embedded in our values. We are proud to bring back the Magenta Race, especially after the accolade we received from Digital Banker for our outstanding CSR efforts," remarked EastWest Vice President and Head of Corporate Communications Ms. CJ Roque.
As breast cancer remains the most common type of cancer among Filipino women, and with EastWest being comprised of over 60% female employees, breast health continues to be an important cause for EastWest.
Overall, the program aims to empower women within the institution with knowledge about breast cancer via programs that create awareness, early detection and information on where to get support, instill a sense of altruism in employees by giving them an opportunity to give back to charitable causes, provide financial aid to underprivileged Filipina women for early detection of breast cancer with CSR partner Philippine Foundation for Breast Care, Inc. (PFBCI), continue the ongoing strong CSR partnership with PFBCI, and pave the way for the operationalization of future partnerships with other charitable institutions, and ultimately encourage employees to take on healthier and more active lifestyles.
Adding an exciting layer to the event, EastWestbankers have a unique opportunity to showcase their support by purchasing Magenta Race T-shirts. A significant portion of the proceeds from these sales will be directed towards the Kasuso Foundation, reinforcing EastWest's commitment to driving change and making a tangible difference. The Race kicked off on October 13 with 119 runners and 29 cyclists. The Bank is expecting more EastWestbankers to join during the race duration.
In addition to the race, the event will feature health checks and insightful symposiums on breast cancer prevention and awareness. These will be facilitated by Intellicare, EastWest’s trusted Health Maintenance Organization partner, ensuring that attendees leave with not just memories, but valuable knowledge that could be lifesaving.
EastWest encourages all its Bankers and the EastWest community at large to don their running shoes, hop on their bikes, or simply extend their support through the purchase of a T-shirt. Every stride, pedal, and purchase makes a difference in this battle against breast cancer.
The program’s features like the Magenta Race Virtual Challenge to Fight Breast Cancer – Virtual Walk, Run, and Bike Ride, Breast Health Care Campaign, and the various Fundraising activities are open to all interested and will definitely leave an indelible mark on the landscape of CSR, similar to the previous year’s efforts.
Last year, EastWest held its first-ever Magenta Race. It was a smashing success, with 145 athletes participating in the run/cycle contest, 1,192 total shirt orders, and Php380,000 donated to the Philippine Foundation for Breast Care, Inc. It also received an award from The Digital Banker Global Retail Banking Innovation Awards 2023 as the Best CSR Initiative.
So, to continue the momentum, EastWest invites everybody in the family to join us in our race for hope, health, and healing!
Look! Up in the sky. Is it a bird? Is it a plane?
It’s Chicky, the Bounty Fresh Chicken icon -- star of the famous 3D Billboard at One Bonifacio High Street and 5th Avenue at Bonifacio Global City in Taguig. She’s making people stop and stare to see what she’s up to in visually exciting 3D.
Chicky’s new roost up in the famous 3D billboard on Bonifacio High Street and 5th Avenue in Taguig City lets her share good cheer and deliver important messages. Wearing a cape and wielding a shield, she’s telling the public to protect themselves with good nutrition.
Take care of your health, Chicky says. Always choose clean, nutritious food. Bounty Fresh Chicken makes an effort to safeguard everyone’s health because its newly-improved fresh dressed chickens are NAE – meaning they are chickens raised in clean and healthy living conditions, fed with a vegetarian diet, and have had No Antibiotics Ever at any point in the production process!
Chicky and Bounty Fresh are really serious about promoting good health. Chicky quickly became a popular brand icon when she was launched in 2016. In 2020 a giant inflatable Chicky caught a lot of attention when she was perched on a billboard along EDSA Magallanes and C5. During those challenging times, she wore a facemask to remind people that everyone can do their part to prevent the spread of the Covid 19 virus. Silently and subtly, Chicky set a good example to show people how to stay safe.
In 2023 Chicky says stay healthy. Bounty Fresh Chicken’s NAE status makes it a truly safe and nutritious food for everyone.
Go check out Chicky’s new nest at the 3D Billboard at BGC.
In just three weeks, the Philippines has been devastated by two strong typhoons, Quinta and Rolly, which affected hundreds of thousands of our kababayans most especially in Luzon. This prompted over 100 youth organizations from the Kapit-Mindanao network to join forces once again and organize an online and offline bayanihan effort called Kapit-Pinas, which aims to raise funds and in-kind donations for the typhoon victims.
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