IDC Philippines Reveals Strategies Needed to Become Digitally Determined Enterprise

IDC hosted its annual CIO Summit at the Shangri-La at the Fort, Manila exploring practical strategies to move businesses through their digital transformation (DX) journey. This year's CIO Summit, themed “The Digital Determination Playbook”, aimed at helping CIOs piece together a playbook for taking their organization from being Digitally Distraught to Digitally Determined.

Randy Roberts, Head of Operations IDC Philippines explains the strategies to move businesses towards becoming Digitally Determined Enterprise.

To be Digitally Determined, Philippine organizations require a 'blueprint' that consists of four key elements including; a unified enterprise strategy, commitment to organizational and cultural changes, a long-term investment plan based on the principle that digital is inherently valuable to the business and a single digital platform to scale technology innovations. IDC’s study revealed that 37% of enterprises in the Philippines are considered Digitally Determined. These businesses have an integrated strategy where continuous enterprise-wide digital innovation is in place, transforming their respective markets and reimagining the future through innovative business models and digitally enabled products and services.

By contrast, the same study found that more than 60% of the local enterprises in the Philippines are defined as Digitally Distraught. Digitally Distraught enterprises are less mature in their digital transformation journey and are typically either running digital as an impromptu effort, running multiple parallel digital strategies initiated by the lines of business or are operating with a short-term perspective. These organizations are distraught because it is difficult to accomplish a major transformation when the strategy is not unified or there are high expectations for predictable returns

on investment in the short term.

The IDC CIO Summit 2019 brought together almost 100 regional industry leaders and prominent CIOs across the Philippines including large conglomerates as well as small, start-up companies. The insights offered at this event will help top business leaders plan the necessary steps to progress their digital strategy to deliver solutions that disrupt markets and create new revenue streams. Some of the topics explored at the summit include case studies on leveraging artificial intelligence for more automation, customer centricity, monetizing data, transitioning traditional business into digital business, and the needed changes to the culture and skillsets in the workforce.