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Avon Philippines celebrate Women’s month by renewing their promise to help end gender-based violence

Violence against women are seen all around the world, we witnessed it and some of us might have experienced it. Here in the Philippines harassment cases continue to rise at an alarming rate and this is not only limited to physical kind of abuse.


Take for example that 1 out of 4 married Filipinas have experienced abuse from their partners, 3 out of 5 Filipinas have been sexually harassed in their lifetime while online harassment has victimized mostly women age 15 to 35.

As part of the International community celebrating Women’s Month, Avon Philippines which has been supporting women’s causes for a long time renews their Promise to help end gender-based violence against women and girls. This is part of the company’s recently launched global plan Stand4Her which aims to improve the lives of 100 million women by advancing their earning potential, freedom of expression and the ability to live a safe and healthy life.


Joining Avon with their cause are Ruffa Gutierrez and her daughters Lorin and Venice Gutierrez as celebrity ambassadors for the campaign. Through their story they want to shed light about violence against women and encourage everyone to fight against it.

In a series of video from Avon Philippines, Ruffa and her daughters shared their personal experiences and insights on cat calling, online harassment, and abusive relationships – encouraging women to stand up for each other and to never tolerate any kind of harassment.


As part of The Promise to help end gender-based violence against women and girls, Avon has also created a limited edition Free as a Butterfly Jewelry Set to help partner NGOs that empower abused victims and survivors through Support, Guidance and Inspiration with proceeds of the collection sales.

Available starting this March through an Avon Representative or online at www.avonshop.ph for only PHP299. PHP50 from each sale goes to the program of partner organizations, which positively impact the lives of hundreds of Filipino Women.

If you’re experiencing or suspect someone who is please contact any Avon Philippines’ Partner NGOs:

  • Luna Legal Resource Center for Women and Children in Davao – 082 306-5761
  • Gender Watch Against Violence and Exploitation (GWAVE) in Dumaguete – 035 422-8405 or 0915 259 3029
  • Women’s Care Center Inc. (WCCI) in Manila – 02 514-4104 or  0999 577 963
  • Ing Makababaying Aksyon (IMA) in Pampanga – 045 323 4750

Help keep the promise to end violence against women and girls – and speak up to support the cause.

Watch Ruffa and her daughters, Lorin and Venice, talk about how women can empower each other to break free from abusive relationships. 



Looking for an Avon Representative? Visit www.avon.ph or like and check out Avon Philippines on Facebook to find out how you can shop you favorite Avon Products!


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