Few days ago, Samsung Philippines has unveiled a new point of interest for its techie and non-techie consumers. That is the Samsung Galaxy Studio, which was first introduced to media practitioners and celebrities both from fashion and showbiz industries. It was strategically located at Cyberzone in SM Mall of Asia (MOA), Manila.
Prior to the Studio’s opening, a short presentation of its stellar product was introduced and the spotlight showered its rays to the new Samsung Gear S2. An avant garde, top-of-the-line kind of smart watch that suits your impeccable lifestyle. Every owner of this Samsung Gear S2 watch takes pride of sporting one, not only of its looks but more-so of its great features which makes it smart. It’s truly a great fusion of innovative technology and fashion flair.
The presentation and introduction of Samsung Gear S2 took place right at the grounds where the MOA Globe was located. Samsung welcomed members of the media and celebrities to a unique visual display which transformed the SM Mall of Asia LED Globe into the world’s largest smartwatch, with real-life interactive stunts that demonstrated just how the Gear S2 gets better with every turn.
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| Galaxy Studio PH ribbon-cutting |
The exclusive event also saw the introduction of Samsung’s latest ambassadors and partnerships for Gear S2. Demonstrating how it perfectly complements the stylish set as a wearable tech accessory were internationally-recognized fashion-designer Francis Libiran, Top Fashion Photographer BJ Pascual, global Fashion Journalist & Blogger Ingrid Chua-Go, international model Kelsey Merritt, Radio DJ Andi Manzano, Top Lifestyle Bloggers Cecile Zamora Van Straten & Kelly Misa, and Club DJ & model Callum David. Bringing to life how the Gear S2 supports the active lifestyle of fitness enthusiasts were actor and triathlete Victor Basa, Top Fashion & Sports photographer and fitness evangelist Xander Angeles, together with the rest of his TriSixFiv triathlon team, as well as five of the top coaches from CrossfitMNL.
Joining the Samsung Gear S2 ambassadors at the event were Samsung Galaxy brand ambassador Liz Uy, as well as Rajo Laurel, Bubbles Paraiso, Carla Humphries, and many others who also celebrated the successful launch of the Galaxy Studio and unveiling of Samsung’s latest innovation in wearable technology.
To showcase how the Samsung Gear S2 most-fittingly blurs the line between wearable technology and fine fashion, the world’s most precious strap for the Gear S2 was also revealed to the guests. Masterfully created by leading jeweler Marilou Co of Marilou Jewellery, the strap is encrusted with 200 VVS diamonds meticulously hand-set on genuine black calfskin leather, and supported by an 18K platinum white gold lockset, the precious piece exclusively on display that evening was valued at PHP20million.
“We wanted to highlight what makes the Gear S2, a stunning, fashionable piece of wearable technology, and to underscore that, we paired it with a stunning diamond strap designed by acclaimed jeweler Marilou Co,” said Digs Dimagiba, Business Unit Head for IT & Mobile Business of Samsung Electronics Philippines.
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| Galaxy Studio at SM Cyberzon, SM Mall of Asia |
Guests were also given a preview of Gear S2 technology currently in-development. On display was a Limited Edition Volkswagen Beetle 1.4L Turbo connected to the Gear S2. Through a third-party app, users were able to lock and unlock the vehicle from his or her Gear S2.
The opening of the Samsung Galaxy Studio celebrates the arrival of Gear S2—wherein its hub is the crowning glory of the Studio. The Gear S2 hub allows guests to experience the revolutionary rotating bezel control that marks a great shift in the user experience of wearable technology. Visitors will be treated to a white-gloved service to appreciate the fine craftsmanship, design, and features of the sporty Gear S2 and versatile Gear S2 classic that both feature a bright 1.2-inch Super AMOLED display perfect for customizing watch faces to suit your look, mood, or occasion. Both devices run on an app-rich ecosystem, including the built-in S Health app which constantly monitors your vital signs and activity levels. Active guests can experience the fitness tracking capabilities of the Gear S2 through a stationary bike provided by Trek Bikes.
Moving on, Samsung’s flagship smartphones, the Galaxy Note 5 hub will allow visitors to experience the all-powerful S-Pen. Inspiring creativity, a badge-making contest and caricature art-making activities will be held using the S-Pen. Definitely more than just a stylus, the S-Pen not only works like a real pen, but also as a powerful digital precision tool, allowing users to experience the ultimate choice in mobile productivity.
Meanwhile, consumers will have an immersive multimedia experience like no other at the Galaxy S6 edge+ hub where they can try & experience virtual reality with Samsung Gear VR. Using it with the 5.7-inch Quad HD Super AMOLED display of the Galaxy S6 edge+, guests will be able to watch movies and play games in virtual reality, which is a preview of what Samsung’s connected mobile & multimedia devices have to offer.
Not leaving out audiophiles and music enthusiasts, the Samsung Level On Pro hub will give visitors an aural experience of Samsung’s premium wireless headphones, earphones and speakers – with music spun through Samsung’s new music production & mixing app for smartphones - Samsung Soundcamp.
Visit the Samsung Galaxy Studio until December 5, 2015 at the SM Mall of Asia Cyberzone to experience the latest in Samsung’s mobile device innovations -- and see how the new Gear S2 gets better at every turn.
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