The
country’s pioneering HMO PhilCare
partners with Samsung, the global
leader in mobile technology to modernize and upgrade healthcare routine.
Just
recently, PhilCare partnered with Samsung
Electronics Philippines Co. to offer the first NFC-capable membership card designed to make availment of health
services from hospitals faster, more efficient, and close to paperless. I
myself was a witness in this momentous event held at Garcia Villa Room of The Peninsula,
Makati. In this event, PhilCare CEO and President Noemi Azura discussed how this
partnership works.
The
process uses radio frequency technology called near-field communication or NFC, a form of wireless wave technology
which allows two objects – a reader device and a storage device – to send and
receive information via brief contact. In
this case, PhilCare membership cards
will simply need to be tapped on Samsung
devices to ensure the secure transfer of data.
![]() |
PhilCare HMO Card with NFC |
The
NFC-capable card means to do away
with the usual tedious process of availing health services from health
maintenance organizations (HMO). In most
cases, hospitals require cardholders to secure letters of authorization from
their HMOs before getting medical services. All these are no longer necessary
for NFC-powered PhilCare cards as members only need to hand over their cards to any
of the 200 service providers of PhilCare
with NFC-capable phones from Samsung.
With
a single tap, hospitals and clinics can now determine coverage and benefits of
a member, as well as other details of the member’s account.
NFC technology is already
being used by banks, retail, transport, and service providers worldwide and has
been deployed to accommodate wireless payments, thus, making the processes
easier and quick.
NFC-enabled Samsung Phones |
Samsung smartphones have long been
equipped with NFC technology, used
for quick file transfers, payments and other transactions. Each mobile device assigned
to affiliate hospitals and clinics is equipped with security features from the
hardware level, and can be further enhanced with Samsung’s propriety security platform to protect such transactions
from being leaked or breached.
With
Samsung’s growing number of reliable
nationwide service centers certified especially for Samsung Business, the company’s enterprise or business-to-business (B2B)
arm, this partnership is expected to deliver even more advanced services in the
years to come.
As
Chad Sotelo, Corporate Marketing Head
of Samsung Electronics Philippines Co. and also one of the speakers of the
event, said, “Research and Development is at the heart of what we do, allowing
us to continuously produce innovative products and offer progressive solutions
for like-minded, forward looking institutions like PhilCare. Ultimately, it is our goal to enrich the lives of people”.
This
new technology is the first of its kind in the Philippine health care industry
and allows patient information to be updated in real-time, ensuring quick,
efficient, and accurate service.
The
launch of its new membership cards is only one of the many innovations PhilCare has set up to affirm its
position as a pioneer in the health care industry.
In
2013, PhilCare launched its mobile
application GO! Mobile, an app designed as a quick reference guide for
members on their coverage and benefits while also giving access to complete
lists of PhilCare-affiliated
hospitals, clinics and doctors.
Just
last year, the mobile app introduced various updates in addition to being made
compatible with iOS devices alongside Android devices. With GO!
Mobile, PhilCare members no
longer need to call any hotline for provider information since it is made
available right at their fingertips.
In
addition to its mobile app, PhilCare
also recently launched its e-commerce website, becoming the first HMO provider
to offer online purchases for its health care packages.
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